First caffeinated chocolate bar in SA!

ZANG aims to delight the senses, from the brand to the packaging to the delicious product.

18 Mar 2015

ZANG is a brand new caffeinated chocolate bar, designed to give you a pick-me-up when you need it most. (Check out our Restaurant ed getting a lift from the ZANG team when they surprised us at FOOD24 HQ)

It is the first chocolate in South Africa to add function to delight, as pleasurable a recharge as one could ever hope to have. Whether it’s a mid-afternoon office slump, a pressing deadline or cramming for exams, ZANG has an espresso-like-kick that gives you an extra boost.

Caffeinated chocolate is a first for South Africa, and the brainchild of two young entrepreneurs - Brett Horwitz and Jethro Braun.

“It was important for us to not compromise on taste and quality. So we worked closely with a chocolatier and did extensive product testing. The result is a 45% cocoa mass milk chocolate with a great taste,” says Braun.

For the brand’s identity and design they partnered with branding specialist Grant Rushmere, known for his work on BOS Ice Tea, Afro Coffee and most recently new craft beer, Striped Horse.

“The word ‘Zang’ originates from American street slang, meaning ‘kiff’ or ‘cool’, and also references light, or energy, in Chinese culture. The design is inspired by the ‘calavera’ or sugar skull from the Mexican Day of the Dead celebrations.  The influence of Mexican design and culture resonates strongly with our own African design culture: unselfconscious, colourful, expressive, and playful.  The intricate detail in the artwork of the skull is derived from our very own Cape broekielace – making the brand uniquely South African.” - Grant Rushmere, Marketing Director. 

ZANG aims to delight the senses, from the brand to the packaging to the delicious product. It comes in two handy sizes:

1. small bite-sized, 14g selling at R6.45

2. standard size 36g bar selling at R13.95

Please note - ZANG is a caffeinated chocolate and contains caffeine. Not recommended for children, pregnant or lactating women, or persons sensitive to caffeine.



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